Monday, February 28, 2011

Facebook’s FanPage Importancy

If you are a business owner, a social media guru or a Facebook friend with business owners who has a Fanpage, more than likely, you know what a FanPage is and know the significant factors a FanPage can bring to individuals and business owners. For instance, FanPage can:
  1. Bring brand exposure and recognition of your business, organization and cause(s) to the next level of marketing, especially on Facebook.
  2. It adds value and trust as people always like to work and be involved with people they know, like and trust.
  3. Engagement – interact, discuss, and communicate with your followers, prospects anytime.
  4. You can link other social media platforms such as Twitter, LinkedIn, YouTube, etc. from your FanPage.
  5. There are millions and millions of Facebook viewers and users – why not join us with your custom FanPage?
  6. Last but not least and the bottom line is…..it brings enormous promotion of your services and products to your network online, offline and the public.
Do make sure you, the owner of the business or the developer of the business create your company’s FanPage and not under your employee’s personal Facebook account. If they are the admin for your page and iff they leave the company, and or delete your page, you may not be able to access your FanPage account.

If you have a Facebook account, let’s connect there too and don’t forget to “Like” me :)
http://www.facebook.com/pages/ISocialMobile-LLC/152013371521993

Tuesday, February 8, 2011

Famous Twitter Quotes That Inspire!

A compilation of famous Twitter quotes stated by famous people over time.
  1. Social Media puts the “public” into PR and the “market” into marketing. Chris Brogan, President of New Marketing Labs, chrisbrogan.com.
  2. Don’t say anything online that you wouldn’t want plastered on a billboard with your face on it. Erin Bury, Community Manager at Sprouter, erinbury.com.
  3. LinkedIn is for people you know. Facebook is for people you used to know. Twitter is for people you want to know. Author Unknown – Via socialmediatoday.com & Via Jay Baer, Convince & Convert.
  4. Focus on how to be social, not on how to do social. Jay Baer, Convince & Convert.
  5. Social Media is a powerful communications tool. But it can’t be approached with traditional marketing messages and positioning. In the Social Media world –chest thumping and “me me me” marketing is the fastest way to send your audience packing. Rebel Brown, rebelbrown.com.
  6. If you’re a brand marketer looking at this as a creative way of just getting that one-time transaction done, you’re not recognizing the power of social media and how consumers are playing in the marketing space. Chris Perry, President of Digital Communications at IPG.
  7. We’re living at a time when attention is the new currency. Those who insert themselves into as many channels as possible look set to capture the most value. Pete Cashmore, Founder of mashable.com.
  8. “140 characters ought to be enough for anybody..”-Bill Gates
Who would have thought you couldn’t make a powerful statement using only 140 characters or less….
Sources credit to:
  1. Ingrid Abboud – http://www.famousbloggers.net/66-awesome-social-media-quotes.html
  2. Social Media – http://blog.awardspace.com/top-30-funny-quotes-about-twitter-by-famous-people

Monday, February 7, 2011

Social Media and Bridgestone Tires?

If you watched 2011 Superbowl XLV last night, Packers Vs. Steelers, then you already know the winner. Both teams played well but Green Bay Packers won 21-17 against Pittsburg Steelers. Besides the game, most of us were also eager to watch the newest and innovative commercials from companies such as Mercedes, Audi, Doritos, Budweiser, GoDaddy, Groupon and much more, for the year. After all, these commercials would be the talk around the water cooler the next day or two in the office and social settings.
However, do you know how social media is just like the Bridgestone Tires’ commercial called “Carma?” If you have not seen the video, feel free to watch it by clicking “Watch Carma”. As described by Bridgestone’s Facebook content [here], “It’s the belief that one’s good driving deeds do not go unrewarded. In this memorable tale, a chance encounter on an idyllic woodland road puts one driver’s fate squarely in the paws of a very special little beaver. What happens next may change the way you drive forever.”

How is this video about tires remotely relatable to social media or what is the analogy between Bridgestone Tires, a man and a beaver to social media? Simple, social media is a tool much like the tires in the commercial. The Bridgestone tires caused a reaction between the man and the beaver to communicate in some level. They’ve even formed their own dialogue in the end. Social Media, as a tool, is about developing relationships and allowing you to connect with more people in different levels. Social Media creates an impact in some level, engages relationships anywhere and holds no demographics. Also, much like the Man and the Beaver in this commercial, building relationships in social media requires trust; after all, social media is about building trust and the authentic connection between people.

As I quote Bridgestone’s commercial ending, “It’s Bridgestone or nothing,” and same can be applied to social media, “It’s Social Media or nothing.”What happens next with building relationship and trust may change the way businesses and entrepreneurs think about social media.